Resources 

We work with Agency Coaches, Technology Providers and Growth Experts to create category-defining ebooks that help you accelerate your Agency’s Growth! All of our ebooks are free to download below:

The Agency Growth Book 2024

This book brings together the profound wisdom and expertise of exceptional minds in the agency world, for whom we are profoundly grateful for their invaluable contributions. In the following 150 pages, you’ll find invaluable insight on:

• Team & Leadership - Emphasising Soft Skills

• Innovation & New Technologies

• Delivery / Operations / People

• Client Services, Farming, and New Sales and Marketing

• Good Governance and others.

The Agency Partnerships Book

Partnership programs can be a game-changer for agencies, but what makes them successful? The Agency Partnerships Book covers everything from communication and collaboration to setting clear expectations.

How To Kill Agency Churn - Tips from over 100k Agencies
Chase Buckner, Director of Product Marketing at HighLevel

Adopting a Culture of Continuous Improvement in Web Development
Stephen Neville, CEO of BugHerd & Kathryn Bruno, Manager, Product Reliability Engineering at SevenRooms

Are you leveraging partnerships to their full earning potential? 
Mark Stein, Director of Business Development and Partnerships @ Leaf

Defining Partnership Success from the Technology Vendor’s Perspective
Jonathan Rodgers, Manager, Agency Partnerships Americas @ BigCommerce

Partnerships - The new referral
Guy Littlejohn, Founder, Facets

Simultaneous Success: Managing Multiple Agency Partners
Robert Yardy, Director of Partnerships @ MMT

Unlock Growth Through Strategic Partnerships: A Guide for Agencies
Karolina Kondrat, Director of Partnerships @ Domaine

The PPC Agency Book

The PPC Agency Book covers a comprehensive overview of the PPC marketing industry, examining all aspects, from strategy to execution. It highlights the challenges agencies face and offers guidance on how best to approach them. Here are the articles:

  • Profitably Selling PPC Services to Prospects: A Guide for Agencies - Christian Banach

  • Pricing Pass-Through Services Profitably - Marcel Petitpas

  • A Guide to Client Onboarding Best Practices for PPC Agencies - AgencyAnalytics

  • Unlocking the Potential of Custom Audiences: A Path to 10x Your Ads Performance - Maryna Burushkina

  • Making The Numbers Work - Pricing and Margins for Profitability - Janusz Stabik

  • Cash Flow Managagement and Accounting Best Practices for PPC Agencies - Nikole Mackenzie

The Ecommerce Agency Book

The Ecommerce Agency Book covers everything from the growth trends of agencies to the challenges they face and how to overcome them. The book provides an in-depth understanding of what it takes to succeed in today's ever-evolving digital marketplace and a roadmap for agency owners to follow. Here are the articles:

  • Scaling to Sell: Exit Readiness for Ecommerce Agencies - Rachel Jacobs

  • Michelin Star Delivery - Mike Hoagland

  • Optimizing Resource Utilization in E-commerce Agencies: Strategies for Efficiency and Growth - Tiara Tragas

  • 10 Steps To Creating Ecommerce Reports Clients Actually  Want to Read - AgencyAnalytics

  • Building A Retention Marketing Department - Nihar Kulkarni

  • Unlocking Growth: The Power of Partnerships for eCommerce Agencies - Karolina Kondrat

  • Profitability 101 for Ecommerce Agencies - Marcel Petitpas

  • Avoiding the Conversion Trap: A Guide to Optimised Cross-Border Payments for eCommerce Agencies - Thomas Djukic - Airwallex

  • The Different Types of Financial Budgets - Dave Bunce

  • Leadership in Ecommerce Agencies and Why Empathetic Leadership is The Way Forward - Catherine Morgan

The Agency Growth Book 2023

The Agency Growth Book 2023 is the culmination of decades of Agency Growth experience from some of the brightest minds in the industry. In the book's six chapters and 115 pages, you will find actionable advice from 25 authors on topics that matter to you, the Agency Owner, the most. Here are the chapters:

  • Excelling at New Business Acquisition

  • Creating new Products and Services

  • Attaining Operational Excellence

  • Efficiency Through Technology

  • Leadership and Teams

  • Business Planning Until Your Exit