“5 Steps to Better Forecasting and Capacity Planning” addresses the tumultuous cycle digital service companies face, juggling workload and staffing. Aiming for a shared perspective driven by accurate forecasts, the piece by Tom O’Neill advocates breaking away from siloed thinking to drive strategic business decisions based on real-time data.

Without accurate data, companies will continue to struggle to get a clear picture of what’s happening across the business, what’s coming down the pipeline, and what they need to do to balance the needs of the business with the needs of their people. Data informs better forecasting, which drives performance and stronger operations.