How to Grow Your Agency Revenue By Adding PPC Services - Justin Rondeau - InvisiblePPC
Adding new services to your agency can be a great way to expand your business and increase revenue. Offering a new service to your current client base is one of the fastest and easiest ways to grow your business. Not only is it a great way to add value to existing relationships, but it can also open up additional growth opportunities. Additionally, marketing the new service directly to the client base you already have can effectively reach more customers quickly.
It can also help you reach new customer bases and create growth opportunities. Additionally, providing new services lets you stay up-to-date on industry trends and keeps your organization competitive in the marketplace.
Are you looking to add a service that will boost your agency's revenue and help you stand out from the competition?
PPC is an excellent way for businesses of all sizes to get their products and services in front of potential customers more quickly. Consider adding pay-per-click (PPC) marketing services, such as setting up campaigns for clients or managing their existing accounts.
If you don't have the necessary resources in-house for this, you can always use InvisiblePPC, a white-label PPC agency focused on making your agency successful. From presale to fulfilment & reporting, we have you covered at every step of the process.
Listen to Justin Rondeau, Co-Owner & President of InvisiblePPC, to learn more about how to use PPC for your customers to offer new services. Here is an introduction from his article in the Agency Growth Book:
"The fastest and easiest way to grow your agency is to have a new service to sell your current client base. Your best clients look to you as a trusted advisor and implementer, so if you recommend a new service, they're more likely to jump on board than a cold prospect.
Agencies that bolt-on a new service can see a 5-6 figure jump in revenue in their first 6-months all with recurring management fees that increase your total agency value.
Specialized auto repair agency that added PPC services with a white label partner. In just 5 months they added $30,500 in new business and $14.8k in MRR - functionally 2x'ing their investment.
An extra 5-6 figures at your agency sounds great…
…but there's one problem…
Adding a new service requires new subject matter expertise. Most agencies stop here because they think that means they either need to
Learn & master a new skill
Load up on staff to cover the skill gap
There is a third, and in my very biassed opinion, better option:
Working with a white label provider to do the fulfilment for you.
When you work with a fulfilment partner you can get the boost in revenue with no spike in overhead costs, no loss of time hiring and managing new employees, and no wasted time learning that marketing skill you've been avoiding!
If "Option 3" sounds good, here's everything you need to know to start offering PPC at your agency, even if you're 100% brand new to Google PPC. "
